Citation

Does the Coviewing of Sexual Material Affect Rape Myth Acceptance? The Role of the Coviewer's Reactions, Gender, and Perceived Identification With the Male Protagonist

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Abstract:

While media research has long ago acknowledged that watching TV is a social activity, only a few studies have examined the effects of co-viewing on adult reactions to a televised text. In the current investigation, we use previous research on the intra-audience effect, as well as research on audience identification and attitude change to develop hypotheses connecting co-viewers’ reactions, co-viewers’ gender, and viewer’s post-exposure attitudes. Participants were invited to watch a movie depicting rape. We manipulated their co-viewers’ reaction (engaged or unengaged) and gender, and subsequently measured perceived co-viewer identification with the rapist, the viewers’ own identification and the viewers’ rape myth acceptance (the tendency to attribute responsibility for sexual violence to the victim, rather than to the rapist). Results demonstrate that, as hypothesized, both manipulations had an indirect effect on rape myth acceptance, sequentially mediated through perceptions about the identification of the co-viewers and viewers’ own identification.

Most Common Document Word Stems:

viewer (255), co-view (255), co (255), identif (144), watch (133), effect (117), particip (101), engag (97), rape (91), accept (83), perceiv (81), myth (81), male (63), p (63), reaction (58), signific (56), charli (52), gender (52), protagonist (50), b (48), femal (47),
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Association:
Name: International Communication Association 64th Annual Conference
URL:
http://www.icahdq.org


Citation:
URL: http://citation.allacademic.com/meta/p710757_index.html
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MLA Citation:

Talor, Nurit. and Tsfati, Yariv. "Does the Coviewing of Sexual Material Affect Rape Myth Acceptance? The Role of the Coviewer's Reactions, Gender, and Perceived Identification With the Male Protagonist" Paper presented at the annual meeting of the International Communication Association 64th Annual Conference, Seattle Sheraton Hotel, Seattle, Washington, May 21, 2014 <Not Available>. 2018-09-06 <http://citation.allacademic.com/meta/p710757_index.html>

APA Citation:

Talor, N. and Tsfati, Y. , 2014-05-21 "Does the Coviewing of Sexual Material Affect Rape Myth Acceptance? The Role of the Coviewer's Reactions, Gender, and Perceived Identification With the Male Protagonist" Paper presented at the annual meeting of the International Communication Association 64th Annual Conference, Seattle Sheraton Hotel, Seattle, Washington Online <APPLICATION/PDF>. 2018-09-06 from http://citation.allacademic.com/meta/p710757_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: While media research has long ago acknowledged that watching TV is a social activity, only a few studies have examined the effects of co-viewing on adult reactions to a televised text. In the current investigation, we use previous research on the intra-audience effect, as well as research on audience identification and attitude change to develop hypotheses connecting co-viewers’ reactions, co-viewers’ gender, and viewer’s post-exposure attitudes. Participants were invited to watch a movie depicting rape. We manipulated their co-viewers’ reaction (engaged or unengaged) and gender, and subsequently measured perceived co-viewer identification with the rapist, the viewers’ own identification and the viewers’ rape myth acceptance (the tendency to attribute responsibility for sexual violence to the victim, rather than to the rapist). Results demonstrate that, as hypothesized, both manipulations had an indirect effect on rape myth acceptance, sequentially mediated through perceptions about the identification of the co-viewers and viewers’ own identification.


Similar Titles:
The Effect of Male and Female Rape Myth Acceptance on Jurors’ Blame Attributions


 
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