Citation

Inoculating the Electorate: American Corporatocracy and its Influence on Health Communication

Abstract | Word Stems | Keywords | Association | Citation | Similar Titles



Abstract:

Much like Socrates’ separation of art and cookery suggested the need for a new rhetoric centuries ago, commercially driven agendas reflect a contemporary need for a moral code in the corporate healthcare industry. This research examines the profit-driven agendas, non-branded marketing strategies, and commercialized propaganda that influence public trust in pharmaceutical products. Specifically focusing on Rick Perry’s 2007 HPV vaccination mandate, we examine the role that corporate funding plays in legislation, regulation, and voter/consumer behavior. Emergent findings from in-depth field interviews with Texas residents illustrate the capitalized communications contaminating consumer trust and public health, and present an argument for regulation realignment in the healthcare industry.

Most Common Document Word Stems:

vaccin (60), perri (47), public (46), health (42), merck (41), polit (37), inocul (36), elector (33), communic (32), mandat (32), corpor (28), drug (26), hpv (26), influenc (26), commerci (25), issu (24), interview (23), like (22), market (22), american (22), 2011 (21),
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Association:
Name: Association for Education in Journalism and Mass Communication
URL:
http://www.aejmc.org


Citation:
URL: http://citation.allacademic.com/meta/p743831_index.html
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MLA Citation:

Crosswell, Laura. and Porter, Lance. "Inoculating the Electorate: American Corporatocracy and its Influence on Health Communication" Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication, Le Centre Sheraton, Montreal, Canada, Aug 06, 2014 <Not Available>. 2014-12-19 <http://citation.allacademic.com/meta/p743831_index.html>

APA Citation:

Crosswell, L. and Porter, L. , 2014-08-06 "Inoculating the Electorate: American Corporatocracy and its Influence on Health Communication" Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication, Le Centre Sheraton, Montreal, Canada Online <APPLICATION/PDF>. 2014-12-19 from http://citation.allacademic.com/meta/p743831_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: Much like Socrates’ separation of art and cookery suggested the need for a new rhetoric centuries ago, commercially driven agendas reflect a contemporary need for a moral code in the corporate healthcare industry. This research examines the profit-driven agendas, non-branded marketing strategies, and commercialized propaganda that influence public trust in pharmaceutical products. Specifically focusing on Rick Perry’s 2007 HPV vaccination mandate, we examine the role that corporate funding plays in legislation, regulation, and voter/consumer behavior. Emergent findings from in-depth field interviews with Texas residents illustrate the capitalized communications contaminating consumer trust and public health, and present an argument for regulation realignment in the healthcare industry.


Similar Titles:
Second-Level Agenda Setting in Health Public Service Announcements: How the PSA Influences the Public Agenda on Teen Prescription Drug Abuse Issue

The Political Sophistication and Participation of Specially-Interested Issue Publics in the American Electorate


 
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