Citation

"Putting On Campaigns": A History of 70 Years of Advertising Education at X University

Abstract | Word Stems | Keywords | Association | Citation | Similar Titles



Abstract:

Two philosophies of advertising education have existed in American colleges and universities since the early 1900s. This paper traces the two philosophies—a “how to philosophy” vs. a “why philosophy” as they were sequentially implemented across 70 years at a land grant university in the Southeast.

Most Common Document Word Stems:

advertis (155), cours (68), program (55), depart (54), univers (46), student (38), market (35), year (33), busi (31), two (30), educ (26), joel (26), school (26), journal (23), one (22), first (22), faculti (22), research (21), manag (20), instruct (20), colleg (20),
Convention
Convention is an application service for managing large or small academic conferences, annual meetings, and other types of events!
Submission - Custom fields, multiple submission types, tracks, audio visual, multiple upload formats, automatic conversion to pdf.Review - Peer Review, Bulk reviewer assignment, bulk emails, ranking, z-score statistics, and multiple worksheets!
Reports - Many standard and custom reports generated while you wait. Print programs with participant indexes, event grids, and more!Scheduling - Flexible and convenient grid scheduling within rooms and buildings. Conflict checking and advanced filtering.
Communication - Bulk email tools to help your administrators send reminders and responses. Use form letters, a message center, and much more!Management - Search tools, duplicate people management, editing tools, submission transfers, many tools to manage a variety of conference management headaches!
Click here for more information.

Association:
Name: Association for Education in Journalism and Mass Communication
URL:
http://www.aejmc.org


Citation:
URL: http://citation.allacademic.com/meta/p743991_index.html
Direct Link:
HTML Code:

MLA Citation:

Taylor, Ronald. and Wolburg, Joyce. ""Putting On Campaigns": A History of 70 Years of Advertising Education at X University" Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication, Le Centre Sheraton, Montreal, Canada, Aug 06, 2014 <Not Available>. 2014-12-19 <http://citation.allacademic.com/meta/p743991_index.html>

APA Citation:

Taylor, R. and Wolburg, J. , 2014-08-06 ""Putting On Campaigns": A History of 70 Years of Advertising Education at X University" Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication, Le Centre Sheraton, Montreal, Canada Online <PDF>. 2014-12-19 from http://citation.allacademic.com/meta/p743991_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: Two philosophies of advertising education have existed in American colleges and universities since the early 1900s. This paper traces the two philosophies—a “how to philosophy” vs. a “why philosophy” as they were sequentially implemented across 70 years at a land grant university in the Southeast.


Similar Titles:
From Students to Scholars: Lessons Learned From the First Six Years of an Undergraduate Research Program.

First Amendment Knowledge of Leading High School Journalism Students in Southeast Louisiana: A 10-Year Perspective

Structuring a Research in Mathematics Program for High School or Community College Students


 
All Academic, Inc. is your premier source for research and conference management. Visit our website, www.allacademic.com, to see how we can help you today.