Citation

Addressing the Under-Representation of Hispanics in Public Relations: An Exploratory Quantitative Study

Abstract | Word Stems | Keywords | Association | Citation | Similar Titles



Abstract:

While the Hispanic population in the United States has grown dramatically, the number of Hispanics in public relations has not kept pace. This exploratory quantitative study surveyed Latino public relations professionals to quantify perceived barriers to entry and evaluated ideas for increasing interest in pursuing public relations as a career among Hispanics. The research identified opportunities for educators, professional organizations, public relations agencies, nonprofits and businesses to work together to help address this under-representation.

Most Common Document Word Stems:

relat (228), public (223), hispan (172), profess (67), latino (67), studi (56), profession (56), address (51), survey (49), represent (47), barrier (45), research (44), idea (40), organ (37), pr (34), divers (34), attract (33), field (33), perceiv (32), minor (31), identifi (31),
Convention
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Association:
Name: Association for Education in Journalism and Mass Communication
URL:
http://www.aejmc.org


Citation:
URL: http://citation.allacademic.com/meta/p744675_index.html
Direct Link:
HTML Code:

MLA Citation:

Radanovich, David. "Addressing the Under-Representation of Hispanics in Public Relations: An Exploratory Quantitative Study" Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication, Le Centre Sheraton, Montreal, Canada, Aug 06, 2014 <Not Available>. 2014-12-19 <http://citation.allacademic.com/meta/p744675_index.html>

APA Citation:

Radanovich, D. , 2014-08-06 "Addressing the Under-Representation of Hispanics in Public Relations: An Exploratory Quantitative Study" Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication, Le Centre Sheraton, Montreal, Canada Online <APPLICATION/PDF>. 2014-12-19 from http://citation.allacademic.com/meta/p744675_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: While the Hispanic population in the United States has grown dramatically, the number of Hispanics in public relations has not kept pace. This exploratory quantitative study surveyed Latino public relations professionals to quantify perceived barriers to entry and evaluated ideas for increasing interest in pursuing public relations as a career among Hispanics. The research identified opportunities for educators, professional organizations, public relations agencies, nonprofits and businesses to work together to help address this under-representation.


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Barriers to Mixed Methods Research: Non-heterosexual Behavior, Attraction, and Identity in Survey Research and Beyond


 
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