Citation

Exploring the Relationship Between the Order of an Organization’s Crisis Responses and Stakeholders’ Perceptions of and Attitudes Towards That Organization: A Situational Crisis Communication Theory Study

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Abstract:

Crisis communication studies have explored in depth the effects of an organization’s initial crisis responses on stakeholders’ perceptions of and attitudes towards the organization. The study moves beyond initial crisis response and uses Situational Crisis Communication Theory to explore (1) participants’ reaction to an organization’s second crisis response after having been exposed to the organization’s initial crisis response (within-group comparison), and (2) participants reaction to the same crisis response depending on whether the response was the organization’s initial response or its second response (between-group comparison). Findings from the experiment reveal that the order of the crisis response does matter and that reaction to an organization’s crisis response can vary based on initial or secondary response.

Most Common Document Word Stems:

verall (1), .05 (1), esults Manipulatio (1), 88 (1), 96 Acceptanc (1), 87 Potentia (1), 38). Therefor (1), ave affecte (1), ts (1), 7 (1), .69 (1), .27 (1), o attribut (1), 90 Respons (1), Post-crisi (1), ronbach’s alph (1), ange (1), cores (1), ota (1), omposit (1), our dependen (1),
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Association:
Name: International Communication Association 65th Annual Conference
URL:
http://www.icahdq.org


Citation:
URL: http://citation.allacademic.com/meta/p986329_index.html
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MLA Citation:

DeGategno, Karen., Erba, Joseph. and Ndolo, Rosemary. "Exploring the Relationship Between the Order of an Organization’s Crisis Responses and Stakeholders’ Perceptions of and Attitudes Towards That Organization: A Situational Crisis Communication Theory Study" Paper presented at the annual meeting of the International Communication Association 65th Annual Conference, Caribe Hilton, San Juan, Puerto Rico, May 21, 2015 <Not Available>. 2018-02-13 <http://citation.allacademic.com/meta/p986329_index.html>

APA Citation:

DeGategno, K. , Erba, J. and Ndolo, R. , 2015-05-21 "Exploring the Relationship Between the Order of an Organization’s Crisis Responses and Stakeholders’ Perceptions of and Attitudes Towards That Organization: A Situational Crisis Communication Theory Study" Paper presented at the annual meeting of the International Communication Association 65th Annual Conference, Caribe Hilton, San Juan, Puerto Rico Online <APPLICATION/PDF>. 2018-02-13 from http://citation.allacademic.com/meta/p986329_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: Crisis communication studies have explored in depth the effects of an organization’s initial crisis responses on stakeholders’ perceptions of and attitudes towards the organization. The study moves beyond initial crisis response and uses Situational Crisis Communication Theory to explore (1) participants’ reaction to an organization’s second crisis response after having been exposed to the organization’s initial crisis response (within-group comparison), and (2) participants reaction to the same crisis response depending on whether the response was the organization’s initial response or its second response (between-group comparison). Findings from the experiment reveal that the order of the crisis response does matter and that reaction to an organization’s crisis response can vary based on initial or secondary response.


 
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