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2014 - Southern Political Science Association Pages: unavailable || Words: 7552 words || 
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1. Lee, Young-Im. "First Daughter, First Lady, and First Woman President: Geun-hye Park’s Presidential Campaign in 2012" Paper presented at the annual meeting of the Southern Political Science Association, The Hyatt Regency New Orleans, New Orleans, Louisiana, Jan 08, 2014 Online <PDF>. 2019-06-20 <http://citation.allacademic.com/meta/p695495_index.html>
Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: In this paper, I am going to explore how gender stereotype shaped barriers and opportunities for Geun-hye Park’s successful presidential campaign in 2012. The late authoritarian leader’s daughter being the first woman president in South Korea drew domestic and international attention as well as raised concerns over the future of democracy in the relatively recently industrialized and democratized country.
Following a framework presented in Cracking the Highest Glass Ceiling edited by Rainbow Murray (2010), I am going to examine the gendered media coverage of Park in Presidential Election in terms of gender stereotypes, media framing, double binds, and external factors. I am going to conduct content analyses of the way five major newspapers in South Korea across the ideological spectrum framed the first woman presidential candidate for four months during her bid for the office, from the day she won the candidacy of Saenuri Party to Election Day. Through this study, I will assess how useful the existing theories and frameworks on women running for top national executive offices in explaining the role of gender in the recent presidential election in South Korea.

2015 - SRCD Biennial Meeting Pages: unavailable || Words: unavailable || 
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2. Doran, Kelly. and Waldron, Mary. "From First Sexual Intercourse to First Childbirth: Associations with Early Alcohol Use" Paper presented at the annual meeting of the SRCD Biennial Meeting, Pennsylvania Convention Center and the Philadelphia Marriott Downtown Hotel, Philadelphia, PA, Mar 19, 2015 <Not Available>. 2019-06-20 <http://citation.allacademic.com/meta/p962243_index.html>
Publication Type: Individual Poster
Review Method: Peer Reviewed
Abstract: Although teen birthrates have declined in recent years, early childbearing continues to be a major public health concern in the US, with well-documented consequences for both parents and children. Continued research on risk factors associated with teen pregnancy is vital to creating more effective prevention and intervention programs. Existing studies support an association between alcohol use during the adolescent years and sexual risk behaviors predictive of teen pregnancy and childbearing, including early sexual onset (e.g., Calvert, Bucholz, & Steger-May, 2010). However, the present study is the first to examine the rate of transition from first sexual intercourse to first childbearing as a function of age at first alcohol use in both females and males.

Data were drawn from 8,115 (4,061 male and 4,054 female) youth (age M(SD) = 27.12 (2.74)) from the National Longitudinal Survey of Youth 1997 Cohort (NLSY97), a large nationally representative sample of 4,385 female and 4,599 male respondents born between 1980 and 1984, who were first assessed in 1997 with annually-collected data available through 2010. Time-varying measures of prospectively-assessed ages at first alcohol use, first sexual intercourse, and first childbirth were derived from yearly self-report interviews. Cox proportional hazards (PH) regression was conducted predicting timing of childbearing from onset of sex as a function of first alcohol use, separately for females and males. Given our focus on risk during the teenage years, onset of sex and childbearing were right-censored at age 19. The Efron approximation (Efron, 1977) was used for survival ties. Results are presented as Hazard Ratios (HRs), with interactions by risk period computed to correct for observed PH violations.

In Cox models, alcohol use predicted a slower progression from first sex to first childbirth for both males and females. For females, the delay in transition was more pronounced, where onset of first alcohol use was associated with 57% reduced rate of transition from first sex to first childbearing. For males, over the risk period starting two years from first sex, first alcohol use was associated with a 33% reduced rate of transition to first childbearing. Differences by gender were confirmed in subsidiary analyses of data pooled across males and females. Here, we observed a significant interaction between gender and age at first drink, with females experiencing a longer delay in transition relative to males (p<0.001).

Interestingly, while early drinking is associated with early sex as well as early childbearing, results suggest that early alcohol use may work to delay the rate of transition from first sex to childbearing. On the surface such findings may appear nonsensical. However, the same pattern has been noted in research on timing of alcohol use and risk of alcohol dependence (Jackson, 2010), where delayed transition from first drink to dependence is observed despite higher cumulative risk of dependence associated with very early drinking. We recommend that future research examine mechanisms underlying observed delays, including timing of potentially earlier pregnancies and pregnancy desire or intention.

2017 - Annual Scientific Meeting of the International Society of Political Psychology Words: 157 words || 
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3. Wong, Cara., Citrin, Jack. and Levy, Morris. ""English First” in the Twenty-First Century? Intergroup Attitudes about Bilingual Education and Multiculturalism in the U.S." Paper presented at the annual meeting of the Annual Scientific Meeting of the International Society of Political Psychology, The Royal College of Surgeons Edinburgh, Edinburgh, Scotland, U.K., Jun 29, 2017 <Not Available>. 2019-06-20 <http://citation.allacademic.com/meta/p1253537_index.html>
Publication Type: Paper (prepared oral presentation)
Review Method: Peer Reviewed
Abstract: Citrin et al (2001) found that in 1994, most Americans favored a “soft” version of multiculturalism while eschewing “harder” policies. However, they also found that there was a vanguard of younger and better educated respondents who expressed greater support for the centrality of group identities in politics and political judgments. In this paper, we examine whether that vanguard has come into its own as the country has become more diverse racially. Also, have the attitudes of whites and racial minorities diverged over the last two decades, with a greater potential for intergroup conflict now? We focus on the case of bilingual education and analyze experiments in three different surveys conducted in 2016 in California. We find both contiguity and consensus in support of English first — a prioritization grounded mainly in economic and pragmatic reasons — but not “English Only” — which would have excluded all other languages from the public sphere.

2017 - BALAS Pages: unavailable || Words: unavailable || 
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4. Mohan, Mayoor., Jimenez, Fernando., Brown, Brian. and Cantrell, Caley. "First things first: The Role of Brand Functionality in Brand Equity" Paper presented at the annual meeting of the BALAS, Universidad de Chile, Santiago, Chile, Apr 05, 2017 Online <PDF>. 2019-06-20 <http://citation.allacademic.com/meta/p1225609_index.html>
Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: Based on Self-Determination Theory, the authors explore the link between brand functionality and brand equity. The results of three survey-based studies (N=130, 153, and 114) showed that the link between brand functionality and brand equity is mediated by the extent to which consumers believe their performance on a task emanates from their usage of a particular brand. This belief is coined as the brand skill effect and is related to brand connection. Brand connection, in turn, is related to brand equity. The brand skill effect is stronger for utilitarian- rather than hedonic-based brands. Implications for theory and practice are discussed.

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