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2014 - International Communication Association 64th Annual Conference Pages: unavailable || Words: 7961 words || 
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1. Kim, Su Jung., Wang, Rebecca. and Malthouse, Edward. "How Negative is Negative Word-of-Mouth? The Effects of Posting and Viewing Online Negative Word-of-Mouth on Purchase Behaviors" Paper presented at the annual meeting of the International Communication Association 64th Annual Conference, Seattle Sheraton Hotel, Seattle, Washington, May 21, 2014 Online <APPLICATION/PDF>. 2019-05-27 <http://citation.allacademic.com/meta/p715097_index.html>
Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: Previous studies on the effects of word-of-mouth (WOM) have rarely distinguished the effect of creating and reading WOM messages. This paper investigates how posting and viewing online negative word-of-mouth (NWOM) affect customers’ subsequent purchase behaviors. We also identify different types of negative emotions expressed in NWOM and examine their impact. Using a dataset that combines customers’ posting and viewing activities on the firm’s online forum and their purchase and redemption histories, we find the interaction effect between posting and redeeming to be positive, and viewing to be negative. Regarding emotions, anger has a negative effect, while concern has a positive effect. We propose an explanation for these findings, and discuss their implications and applications.

2005 - North American Association For Environmental Education Words: 45 words || 
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2. Sadler Schmid, Janet. "Put Your Money Where Your Mouth Is" Paper presented at the annual meeting of the North American Association For Environmental Education, <Not Available>. 2019-05-27 <http://citation.allacademic.com/meta/p34706_index.html>
Publication Type: Presentation Proposal
Abstract: Do you live in a way that reflects your respect for others and the health of our planet? Uncover the dangerous gap between what we don't know, and what we think we know about the products we choose to use in our daily lives.

2006 - American Studies Association Words: 497 words || 
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3. Johnston, Chloe. "The Mayor’s Mouth: An Intersection of Politics, Identity, and Dinner" Paper presented at the annual meeting of the American Studies Association, <Not Available>. 2019-05-27 <http://citation.allacademic.com/meta/p114553_index.html>
Publication Type: Conference Paper/Unpublished Manuscript
Abstract: The Mayors Mouth is a live theatrical political cooking show that uses food as the medium to explore the unique intersection of identities and identifications that characterize the relationship between politicians and citizens in modern American cities. Using found text as its source material—1989 Chicago Celebrity Chef Cookbook (forward by Mike Ditka)—the performance offers historical information and personal reflections as we prepare, for the audience, the favorite recipes of the last six mayors of the city of Chicago.
As the highest-ranking local politicians, mayors share an unusual personal relationship with their constituents. Unlike congressional representatives, they live among the people they represent. Unlike governors, their districts can be traversed in a day. Yet no one person can possibly embody the diversity of a city or town, and this is especially true in America’s large urban centers. As mayors negotiate the competing demands of their citizens, how do they use the performance of ethnic identity to define themselves and build political capital? Chicago boasts a political history that is especially marked by racial and ethnic tensions, yet its mayors are widely known for their tendency to consolidate power. Nowhere else do the intricate machinations of government co-exist so dangerously with the performance of the “everyman” sensibility. How might we gain a deeper insight into a public figure by preparing and serving his or her favorite recipes?
Food offers an intimate encounter with these leaders; by eating what they profess to enjoy we are somehow sharing an interpersonal experience with them. By examining the political history of a mayor in the context of his or her performed cultural identity, what might we learn about how mayors construct themselves as a civil servants, especially in a community defined by its diversity?
Drawing from a repertoire of recipes of Chicago’s most famous recent mayors, I will present an excerpt from The Mayor’s Mouth. In this performance, I examine both the personal histories of the mayors, and the ways in which we search for meaning in the mundane. Whether preparing the bizarre pineapple “snowbirds” created by Jane Byrne, (a reference perhaps to her landslide victory on the heels of her predecessor’s disastrous response to a hurricane?) or the unpretentious beef stew favored by our current mayor Richard Daley (a subtle reminder, perhaps, of his immigrant Irish ancestors?), the attitude of the performance is undeniably irreverent. At the same time, the performance probes not only the self-mythologizing of politicians, but also the desire we have to find significance in each quirk of our public officials. Through these recipes, we examine the ways in which everyday rituals can be used to construct public identities.
The Mayor’s Mouth, was originally produced by the I-80 Drama Co. in the fall of 2003 in Chicago, IL. The show has subsequently been performed at the Neo-Futurists Theatre, the Chicago Historical Society, Kendall College of Culinary Arts, the University of Illinois at Chicago, as part of various city arts festivals and at a 24-hour Korean barbeque restaurant.

2009 - Association for Education in Journalism and Mass Communication Pages: 32 pages || Words: 10460 words || 
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4. Anghelcev, George. and Eighmey, John. "Motivation Crowding and Word of Mouth Advertising: Why Extrinsic Incentives Could Make People Less Likely to Buzz" Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication, Sheraton Boston, Boston, MA, Aug 05, 2009 Online <APPLICATION/PDF>. 2019-05-27 <http://citation.allacademic.com/meta/p376635_index.html>
Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: Drawing on research in psychology and economics, the study explains how extrinsic incentives such as coupons, discounts, or other tangible rewards can decrease rather than increase consumer response. An experiment shows that when consumers who like a brand are offered tangible extrinsic rewards for engaging in Word-of-Mouth advertising, their response diminishes in extent and quality compared to a condition when no rewards are offered. Theoretical and practical implications for WOM and buzz advertising are discussed.

2011 - International Studies Association Annual Conference "Global Governance: Political Authority in Transition" Pages: 20 pages || Words: 5776 words || 
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5. Valentine, Scott. "Opening the Crocodile`s Mouth: Exploring the Alternative Energy – Energy Security Nexus" Paper presented at the annual meeting of the International Studies Association Annual Conference "Global Governance: Political Authority in Transition", Le Centre Sheraton Montreal Hotel, MONTREAL, QUEBEC, CANADA, Mar 16, 2011 Online <APPLICATION/PDF>. 2019-05-27 <http://citation.allacademic.com/meta/p502323_index.html>
Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: This article reviews the evolution of “energy security” as a concept guiding strategic energy planning and demonstrates how fossil fuel technologies which once enjoyed a symbiotic relationship with energy security no longer contribute to the goals of enhanced energy security. Conversely, alternative energy is shown to fulfill many of the objectives that modern energy security enhancement initiatives aim to achieve. The article concludes that the existing fragmented structure of the alternative energy technology sector places the sector at a financial disadvantage when trying to break the technological lock that fossil fuel technologies have on energy provision and argues for a unified effort aimed at fostering improved public understanding of alternative technology capabilities and mustering political support for a transition away from fossil fuel technologies. Failure to unify may lead to fossil fuel combustion and carbon capture and sequestration becoming entrenched as the preferred near-term approach to CO2 abatement.

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