Search By: SubjectAbstractAuthorTitleFull-Text


Showing 1 through 5 of 289 records.
Pages: Previous - 1 2 3 4 5 6 7 8 9 10 11 12 13 ... 58 - Next  Jump:
2010 - ATE Annual Meeting Pages: unavailable || Words: 590 words || 
1. Funk, Fanchon. "Attracting Sponsors for Education: Providing Sponsors with High Visibility through Technology Advances III- Example: Swan Soiree at Lake Eola, Orlando, Florida - A Sponsor Speaks!" Paper presented at the annual meeting of the ATE Annual Meeting, Hilton, Chicago, IL, Feb 13, 2010 Online <PDF>. 2019-11-19 <>
Publication Type: Multiple Paper Format
Review Method: Peer Reviewed
Abstract: Information regarding attracting sponsors for educational events and the promotion of the sponsors through high visibility technological advances such as websites, promotional digital imaging and products will be showcased.

2012 - International Communication Association Pages: unavailable || Words: 7477 words || 
2. Boerman, Sophie., van Reijmersdal, Eva. and Neijens, Peter. "Beware: This is Sponsored! How Disclosures of Sponsored Content Affect Persuasion Knowledge and Brand Responses" Paper presented at the annual meeting of the International Communication Association, Sheraton Phoenix Downtown, Phoenix, AZ, May 24, 2012 Online <APPLICATION/PDF>. 2019-11-19 <>
Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: This study examined how disclosure of sponsored content influences persuasion knowledge and brand responses (i.e., brand memory and brand attitude). Moreover, we tested whether extending disclosure duration increases its effect. We conducted an experiment (N = 116) in which we compared the effects of no disclosure compared to a three-second and a six-second disclosure. Results showed that only a six-second disclosure activates both cognitive and attitudinal persuasion knowledge. With respect to brand responses, we found that disclosure directly increased brand memory, regardless of duration. In addition, a six-second disclosure indirectly resulted in less favorable brand attitudes through lower rates of attitudinal persuasion knowledge. We therefore recommend extending the obligated duration of disclosures.

2011 - ASC Annual Meeting Words: 156 words || 
3. Patten, Ryan. and Way, Lori Beth. "Predicting Success in the Police Academy for Sponsored and Non-Sponsored Recruits" Paper presented at the annual meeting of the ASC Annual Meeting, Washington Hilton, Washington, DC, Nov 15, 2011 <Not Available>. 2019-11-19 <>
Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: Research focused on police academies typically examines training curricula or how recruit personality traits influence completion of the academy. In trying to explain what type of recruits are successful in the police academy, recent studies have found mixed results with race and reading level or test scores positively correlated, but college education, military experience, and residency not predictive of success. This longitudinal research evaluates recruits (N = 180) from several self-sponsored and sponsored police academy classes in northern California from 2008 to 2011. Preliminary results contradict much of the established literature in this area. Age, race, and levels of formal education are all statistically insignificant with overall class standing and levels of anxiety and stress. A larger sample is needed to make more definitive conclusions, but this study raises interesting questions about potential differences between sponsored and non-sponsored recruits and recruits from suburban or rural areas, as opposed to metropolitan locales.

2018 - Comparative and International Education Society Conference Words: 765 words || 
4. Tormala-Nita, Rosita. "Educational reform through sponsored projects: Government-sponsored technical and careers institutions, postsecondary education, and the challenges of workforce development in Curacao" Paper presented at the annual meeting of the Comparative and International Education Society Conference, Hilton Mexico City Reforma Hotel, Mexico City, Mexico, <Not Available>. 2019-11-19 <>
Publication Type: Panel Paper
Abstract: Curacao and the Netherlands have a long history of sponsored projects to sustain political, educational, social, or economic development. This presentation examines educational reform through sponsored projects as the practical solution to workforce development, including the theoretical framework of sponsored projects that strategically uses the matching theory to transform a nation’s educational system and economy (see Alders, et al. 2015; USONA 2012; Van Dijk & Roggeveen 2007; Verton, et al. 2007; Business and Government Strategies International 2007). The presentation illustrates the challenges of workforce development funding opportunities that are yet to be defined into sustainable projects by postsecondary vocational and higher education institutions, a community college global counterpart (Tormala-Nita and Cijntje 2009).
The presentation conceptualizes theoretical designs of the current workforce development into a three-layers model (Tormala-Nita 2007). The first layer shows a basic model of a highly vocational postsecondary institution with strong apprenticeship and internship components. The second layer is a work/learn institution model for immediate workforce development and for programs with access to specific career paths at the university level. The third layer is a more progressive curriculum within one institution with programs at the postsecondary vocational level and the higher education level. Another theoretical model is to place the workforce development into the context of borrowed international models (Steiner-Khamsi 2004) that suggests the need to carefully utilize matching theory to strategically organize sponsored projects. This presentation uses a case-study analysis of several funded projects in Curacao and how they were implemented in various post-secondary institutions that are a community college global counterpart.
Findings raise questions on what sponsored projects already accomplished for these institutions, the next level of reform should identify occupations not offered, and of those offered, an evaluation as to which should be at the certificate and/or the apprenticeship level, and which should be upgraded to the associate degree level curriculum with courses transferable into higher education. Each institution analyzed showes that becoming a full-fledged global counterpart requires many steps into a future of innovating institutions willing to work together to meet the community workforce development needs. Findings suggest the development of strategic plans by each institution re-envisioning their role as educational institutions responsible for workforce development. Future students should have their choices of educational institutions with an expanded program of studies and the transfer option of qualified courses to other institutions or into higher education. The collective aim should target a curriculum of over 120 programs of studies among the institutions. In addition, maximum age limit for students should be lifted. The work/learn model should be innovated to reflect program of studies that are hands-on learning for those with interest in the highest level of practicum, but offer also honors program of studies for students willing to focus on the highest level of learning and access to higher education. Academic programs should be fully accredited and faculty should be experienced men and women from all ages. Individual advising and mentors should be available to guide those who need guidance. The student to teacher ratio in classrooms should have a good range. Online education should be a collaboration of offering in Technical and Career Institutions on the island and/or through Dutch and international institutions. The contribution to existing knowledge is a historical understanding of educational change and the imprint this change has had on technical and career education. This presentation supports the panel theme by providing comparative context to community colleges and global counterparts and by highlighting voices from the global South.

Alders, G., Van Noort, M., Cante, L., Warmenhoven, B., Tjon-Sien-Kie, J., Hoogendoorn, B., Andrea, J., P. Van Driel. 2015. Evaluatiesamenwerkingsprogramma’s SONA Curacao. November 30, 2015. Eindrapport. Nederland: PWC at
Business & Government Strategies International. BGCI. 2007. Evaluation of the cooperation program for sustainable economic development 2004-2007. Netherlands Antilles. Chapter 3: Curacao Government Report. BGSI at
Tormala-Nita, Rosita. 2007. "Education for all and its influence on at-risk student policy in
Curacao, Netherlands Antilles." In Education for all: Global challenges, national promises. Edited by David Baker and Ale Wiseman, (p. 325-336). International Perspectives on Education and Society, vol. 8, 325-336. Amsterdam: Elsevier Ltd.
Tormala-Nita, Rosita., and Gitis Cijntje. 2009. "The case for associate degrees." In Community college models: Globalization and higher education reform. Edited by Rosalind Latiner Raby and Edward J. Valeau, (p. 253-276). Doretch: Netherlands: Springer.
Uitvoeringsorganisatie Stiching Ontwikkeling Nederlandse Antillen (USONA).2013. Jaarverslag 2012 and 2013. .
Van Dijk, J. and L. Roggeveen .2007. Externe evaluatie USONA: In Opdracht van SONA. April 18, 2007. Netherlands.
Verton, P., J. van den Berg, C. Hiddink, P. Van Reenen .2007. Evaluatiesamenwerking
programma Bestuurlijke Ontwikkeling Nederlandse Antillen: 2002-2006. Rotterdam: Ecorys at

2005 - International Communication Association Pages: 33 pages || Words: 7631 words || 
5. Rodgers, Shelly., Lim, Jeongsub. and Bae, Jiyang. "Testing the “Line” between News and Advertising: The Effects of Sponsor Association on the Content and Credibility of Four E-Newspapers" Paper presented at the annual meeting of the International Communication Association, Sheraton New York, New York City, NY, Online <PDF>. 2019-11-19 <>
Publication Type: Conference Paper/Unpublished Manuscript
Abstract: The purpose of this research was to test the effect of sponsorship association on memory for news content and the credibility and behavioral intent for four e-newspapers. A secondary aim was to examine whether students versus non-student adults responded differently to the Internet sponsorships. The authors conceptualized the line between news and advertising in terms of how closely the sponsor’s product associated with the news. The method was a 3 (sponsor association) x 2 (section) x 4 (newspapers) x 4 (news story) factorial experiment. The participants were 110 students and 81 non-student adults. The high sponsorship association condition significantly decreased the credibility of the e-newspapers. Students and non-students significantly differed with regard to memory for the content, and credibility and behavioral intent for the e-newspapers.

Pages: Previous - 1 2 3 4 5 6 7 8 9 10 11 12 13 ... 58 - Next  Jump:

©2019 All Academic, Inc.   |   All Academic Privacy Policy